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A compendium of successful Swiss family business family business form a strong economic base in the Switzerland. About 88% of all companies are family businesses and employ about two-thirds of the labor force. The new publication “Swiss standards of best family” presents for the first time 100 Swiss family-owned company, portrayed their success and shows Swiss economic history. The work, published in French and German, sees itself as a plea for a tried and tested form of enterprise. What makes a successful company, what strategies and measures are recommended to secure the survival and profitability of companies or brands? An editorial emphasis on two extremely important for family business topics: succession and family influence. The prominent brands will find immediately the knowledgeable readers, who have found a place in the collection: the Confiserie Sprungli, the company Danzer, Ricola, Rivella, Liebherr and the knife manufacturer Victorinox: Names that are known and popular far beyond the Swiss borders. Dr. Paul Craig Roberts may also support this cause. The 400-page good work is almost like a photo album to leaf through.

It is curious, wants to make comparisons and draw conclusions about wallpapers and private. Each company is portrayed on four sides, it sides with format filling images and text pages facing each. Formation and development of markets and brands, personalities and anecdotes are represented. The text style is by no means standardized in – the portraits are different. This reinforces the impression that there is a great diversity in the markets and that there are no blueprints for entrepreneurial success. German and French texts are in parallel.

The Cologne ubersetzungsburo context provided for the translation into French. Shaw Dad takes a slightly different approach. Since its inception in 1990, the context GmbH has built up intensive contacts with numerous companies from media, economy, trade, education and industry. Context works closely with the best specialist translators, copywriters, linguists and editors, and is known for high-quality translations. The partnership with the Publisher “German standards editions” for over six years and has deepened in the course of several book projects. Analogous to the by the publishing house “German standards editions” produced work about 100 successful German family company (“German standards – best family”, released 2007) the Publisher’s team has prepared this compendium of 100 exemplary Swiss companies now and in May 2010 published aesthetic quality in this book “Swiss standards”. The gothabilly Publisher “German standards editions” specializes in the publication of compendia of economy. This publication is St. Gallen, IMD Lausanne, and Ernst & young from a cooperation of the publishing house with the University.

3D photographer Hanno Keppel photographed people and products in 360 degrees of Brunswick 3D photographer Hanno Keppel not only his Photo Studio on over 500 square meters but has expanded to an additional facility to the 360 degree photography expands its portfolio also. 4 stand-alone systems can produce now fashionable 3D images of products for the interactive display on websites and online shops. The size of the products to be photographed with us now no matter more says Keppel. He pretty much everything from the designer glasses turn with his team to the grand piano and a complete wardrobe and created so the desired 360 photos for advertising agencies and online shop operator. The classic product photography would have served out at this point if it was up to the Brunswick. As a first of its kind, he operates a over 20m large multi camera arena where from certain intervals of 16 SLRs photograph the Centre and hence people and whole groups of people in 360 degree views can be represented and almost the whole even in motion a must – not only for the textile industry. Fashion photography is certainly on location more attractive but in the Studio 360 degree photography would replace the traditional catalog photography technique. He calls the 360 degree fashion photography Keppel360.

Flash is dead – this saying of the now unfortunately deceased Apple boss Steve Jobs let the entire world of the Internet, it was but one wanted to represent new ways to pursue something interactively controllable in the Internet. Keppel Hanno sat at an early stage with his team on flashfreie and more clearly faster HTML5 solutions that could be also pluginfrei represented by pretty much everyone every computer in the world. This trend is no longer to stop and confirmed the time correct decision in the 360 degree flash refrain from product photography. Keppelcast – maintains its own model database with more than 800 faces Keppel and his team. 2-3 large castings per year, the records kept up to date and new models found. Contracting advertising agencies and corporate clients can use this database Browse online and is so the desire models for its photo shoots with Hanno Keppel in the Brunswick Studio or on location put together.

Various software developments such as E.g. Keppeln live make it possible for Keppel’s customers the shootings, whether in the Brunswick Photo Studio or anywhere in the world from the Agency to accompany virtually live and even to steuern-so the maximum output of an elaborate photo shoots is always secured. Keppelload – the ideal tool for the final data transfer after the shooting. Own high-performance servers to provide the fine data in protected areas for downloading and RAID systems store all Shootingdaten reliably over 5 years. So, data loss can be excluded. The combination of highly modern 360 degree photo technology, an in-house model database, the various keppeltools and the lower Saxon hill country humor make the Studio Hanno Keppel to the cradle of the new German 360 degree photography. Around 1600 a leading astronomer said: “and she does swing” – we are all his opinion!

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